2016年4月14日

Nike首次狀告中國大陸鞋廠有關專利權侵犯 | Nike Is Suing a Chinese Brand for Copying a Ton of Its Sneakers

Nike首次狀告中國大陸鞋廠有關專利權侵犯


國際運動知名品牌Nike以專利侵權為由首次狀告中國大陸鞋廠。Nike表示,中國大陸製鞋廠福建Bestwinn公司生產、使用、出售或出口到美國的運動鞋,在款式外觀上與Nike擁有專利的運動鞋幾乎相同,侵犯了Nike至少20個設計專利權。

大陸媒體經查證後獲悉,Nike起訴的福建 Bestwinn 公司全名為廈門誠大進出口有限公司 (簡稱「廈門誠大」)。Nike向美國內華達聯邦地區法院提交的侵權訴訟顯示出,Nike公司曾數次警告廈門誠大涉嫌專利侵權,但廈門誠大無視仍繼續生產及出售侵權鞋,其中包括Nike很受歡迎的 Flyknit 系列鞋款。

據聞,Nike公司自2013年就開始向對方發送要求停止生產侵權運動鞋的警告郵件,還曾派代表前往國際專業鞋展約見廈門誠大相關人員,告知該公司涉嫌侵權行為。但是三年來,此類溝通沒有取得任何回應。目前,Nike公司提出的訴訟請求,除了要求金錢賠償和法律審判外,還請求法庭即刻禁止該公司繼續生產、出售侵權運動鞋。

公開資料顯示,廈門誠大成立於 2006 年,目前擁有員工 60 人。主要從事各種鞋類的進出口及設計、研發、生產與銷售,其中包括休閒鞋、運動鞋、女士鞋以及孩童鞋等等,主要市場為東南亞、南美、西歐、北歐以及美國中部。廈門誠大官網顯示,公司年營業額在5,000萬-1億元人民幣左右,91%-100%的產品用於出口,客戶之一是美國大型零售商沃爾瑪。Nike公司認為,儘管中國大陸的山寨企業甚多,但這家公司已不是無名小卒,Nike將動用法律手段維護權益到底。

事實上,Nike在今(2016)年初剛對另一國際運動品牌發起了專利訴訟,狀告美國鞋業集團Skechers部分產品侵犯了Nike近兩年發行的 8 項專利設計。而在中國大陸市場,「山寨Nike」氾濫已非新鮮事。今年1月,廈門海關查獲了1.48萬雙「山寨」休閒鞋,涉及涵蓋Nike、adidas、Puma等諸多大牌,總價值約15萬美元。

對此,優他國際時尚品牌投資管理有限公司總裁楊大筠表示,實際上,Nike等國際大品牌對於維護專利權、打擊山寨品牌一直懷有較高的熱忱,但無奈成效甚微,特別是在中國大陸市場,山寨產品依然在網路平臺販賣,在近幾年氾濫程度明顯加劇。大陸相關監管部門在打擊山寨品上明顯力道不足。此外,Nike此次的訴訟是向美國政府部門提交,對於中國大陸企業來說影響也不是很大。對生產山寨品的企業乃至行業來說,很可能只是隔靴搔癢,起不到真正的嚇阻作用。

中國大陸鞋廠被指控抄襲的其中幾個鞋款


新聞來源:台灣紡拓會

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Nike Is Suing a Chinese Brand for Copying a Ton of Its Sneakers


It was just a few months ago that Nike took Skechers to court over sneakers that looked strikingly similar to its own Flyknit and Free models, and now the Swoosh is coming for another brand that it says has infringed on many of its patents.

This time around, the company in Nike's crosshairs is China-based Fujian Bestwinn, a brand whose site lives on the notoriously sketchy online marketplace Alibaba. According to the suit, which was picked up by sites like The Fashion Law and Protecting Designs, Nike alleges that Fujian Bestwinn has "made, used, sold, offered to sell, and/or imported into the United States" sneakers that have the "same or substantially similar overall visual impression" of as many as 20 patent-protected Nike designs.

To put it in layman's terms, this brand has completely ripped off a ton of Nike sneakers, including many silhouettes from the Flyknit and Free collections, along with what can only be described as a blatant Roshe knock-off. From the looks of things, Fujian Bestwinn didn't make much of an effort to mask its "inspiration" here—the brand's logo is basically just an upside down Swoosh.

Now, Nike's looking for monetary compensation and calling for Fujian Bestwinn to stop manufacturing and selling the sneakers in question. Although we weren't able to find an update on the outcome of the case, a cursory look through Bestwinn's site shows that all of the infringing sneakers have now been removed.

Original Article: COMPLEX

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